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SpinDistribute.com Article Directory

The following article was published in our article directory on December 7, 2009.
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The Importance Of Having A Backend Marketing System

Article Category: Marketing

Author Name: Karim Barakaa

A Backend Marketing System is a system that automatically makes ongoing, automatic consistent sales in a systemized way. Your front end is a lead generation system that attracts prospects/clients into your marketing funnel. The Backend Marketing system becomes the continual marketing that you do to clients/customers who are already on your In-House customer list. As An Entrepreneur you should spend more time, money, and resources doing more business with your existing clients. As a percentage you want to spend at least 75% marketing to existing clients/customers and 25% to get new clients/customers. The majority of your profits will come from the backend. By implementing a backend marketing system you will put your business in a position to increase overall profits. The reason is that your In-House Clients/Customers know you and trust you by investing their hard earned dollars to purchase your product or service. An example of a front end and backend marketing system would be the no b.s. marketing newsletter put out by Glazer-Kennedy Publishing. The prospect is offered a free 30 day trial to the gold no b.s. marketing newsletter. If the prospects accepts the offer the prospect will be given 6-8 Dan Kennedy's Marketing/Wealth Cd's. Dan Kennedy is a marketing Guru. Dan has helped hundreds of information marketing businesses become successful. Once you accept the 30 day trial you will receive sales letters, postcards, teleseminars on the Direct Marketing Super Conference held by Glazer-Kennedy Publishing. In addition, you will receive a catalog full of Dan Kennedy's Marketing Products and services. The Direct Marketing Superconference and Dan Kennedy's Marketing Products and Services is the backend marketing system. The 30 day trial for the Dan Kennedy's no b.s. marketing newsletter is the front end offer. Presently, I am still a subscriber with the no b.s. marketing newsletter. I have attended the Direct Marketing Superconference and invested in other Dan Kennedy's marketing products. As you can see backend marketing does work. The key to a backend marketing system is to first offer the prospect a low cost product or service that has high perceived value. Examples would be free Cd's, DVD's, Webinars, Reports, Books etc. You want to overdeliver. You want the prospect to say wow I am getting this much information for this low investment. The prospect will then start thinking what other products and services does this business offer. Most businesses are conducting business the wrong way. Some businesses put up a sign that says open for business. This is not enough. As an entrepreneur you must create a frontend and backend marketing system to constantly attract new clients/customers and automatically sell to existing clients/customers. By implementing a backend marketing system your business will increase its profits year after year. For more Information on how to create a frontend and backend marketing sytem click on the links in my resource box. Have a Profitable Day!

Keywords: Millionaire Backend Marketing System, Affiliate Backend Marketing System, Marking Leads Millionaire, Millionaire Backend Marketing System, Affiliate Backend Marketing System, Millionaire Cashflow Backend Marketing System. Homebased Business Backend Marketing System.

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